Which of the following factors that affect market growth rates refers to the degree to which a new product is perceived as better at satisfying customer needs than the product it supersedes?
a. Complexity
b. Relative advantage
c. Compatibility
d. Trialability
e. Observability
Answer: b. Relative advantage
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Indicate whether the statement is true or false
Which of the following is concerned with very short-term detailed planning of the flow of orders
through manufacturing? A) production activity control B) MRP C) master production scheduling D) sales and operations planning
Processes that include distribution, manufacturing, and accounting are ______________________________ processes.
Fill in the blank(s) with the appropriate word(s).
When the exchange rate for the euro changes from $1.20 to $1.00, then, holding everything else constant, the euro has
A) appreciated and German cars sold in the United States become more expensive. B) appreciated and German cars sold in the United States become less expensive. C) depreciated and American wheat sold in Germany becomes more expensive. D) depreciated and American wheat sold in Germany becomes less expensive.