Social media’s rapid adoption can be explained by ______.

a. mobile tablets
b. social network theory
c. the telegraph
d. network media theory


b. social network theory

Communication & Mass Media

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What is the most trusted form of advertising today?

B) paid television advertisement C) celebrity endorsement D) recommendation from another person E) paid print advertisement

Communication & Mass Media

Reporters having access to lighter cameras, giving them more mobility on site while covering a story is an example of ______ and ______ working together from the model of media and the social world.

A. content; users B. technology; industry C. industry; content D. technology; users

Communication & Mass Media

Give an example of a connotative meaning for the word "cat."

What will be an ideal response?

Communication & Mass Media

Early publicity shops met with limited success because

A) few understood what publicity was B) credibility was a problem C) they met stiff resistance from newspaper publishers D) All of the above E) None of the above

Communication & Mass Media