The most important intellectual property in the creative economy is:
A. intellectual capital.
B. music.
C. software.
D. telemedicine.
Answer: A
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The best way to increase credibility and survive online attacks is to do what?
A) Monitor conversations B) Evaluate all negative messages C) Respond appropriately D) Take legal action E) Engage stakeholder before negative information appears
Writers of a corporate code of ethics might consider all of the following except
A) the company's values. B) their personal preferences. C) typical ethical conflicts that occur in the company. D) the way the company wants to treat its employees and customers/clients.
The tendency among many entrepreneurs is to:
A. not market their product or services. B. lose focus on the business plan. C. avoid planning. D. not take initiative.
Organizational core values form the foundation of a firm's decisions.
Answer the following statement true (T) or false (F)