Text on presentation aids should be limited to ________ and _______

Fill in the blank(s) with the appropriate word(s).


Answer: key words; phrases

Communication & Mass Media

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Advertising campaigns are most related to:

a. message development b. media selection c. budget d. intended audiences e. all of the above

Communication & Mass Media

Identify the fundraising strategy that has met with limited success:

a. pay-per-play b. pay-per-view c. fees for access d. all of these e. none of these

Communication & Mass Media

You will be giving a speech in the classroom where student attendance is required. Your

audience will be A. voluntary. B. involuntary. C. accidental. D. situational.

Communication & Mass Media

Explain what conditions brought on the need for new educational approaches in the PR field.

What will be an ideal response?

Communication & Mass Media