What is a data warehouse and what type of data should it contain?
What will be an ideal response?
The data warehouse holds all of the customer data. It should have operational data, which are the transactions with the company. It should have a marketing database, which contains information about current customers, former customers, and prospects.
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The secret to simplicity in a business communication is revision
Indicate whether the statement is true or false.
The theory of business social responsibility that holds that a business owes duties solely to
produce the highest return for its shareholders is: A) The moral minimum theory. B) The maximizing profits theory. C) The stakeholder interest theory. D) The corporate citizenship theory. E) The social audit theory.
The company Jorge works for has just acquired a regional grocery store chain. The chain has a very strong reputation among consumers in the states in which it operates. The acquired company owns several private-label brands. Jorge has been asked to prepare a brief about the options for retaining the private-label brands that the chain had been selling. What are the key points Jorge should include?
What will be an ideal response?
Due to changes in regulatory requirements, the transactions costs associated with selling corporate
securities increased by $1 per share. This change will A) cause the cost of capital to increase. B) cause the cost of capital to decrease. C) have no effect on the cost of capital because transactions costs are expensed immediately. D) cause the cost of capital to decrease only if investors may be billed for part of the increase in transactions costs.