According to PR ethics scholar Shannon Bowen, which two types of ethics are most relevant to PR practitioners?
a. situational ethics and absolutism
b. utilitarianism and absolutism
c. agent-based ethics and utilitarianism
d. virtue ethics and situational ethics
b. utilitarianism and absolutism
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All of the following are guidelines for a speech to entertain EXCEPT to
A) be creative. B) use appropriate humor. C) actuate the audience. D) be organized.
The internet moved from military hands to the public sector upon the realization that with so many online, it could not be useful for national security purposes:
a) true; b) false
Illustrators are the kinds of nonverbal gestures that ______.
a. signal a feeling not expressed in words to clarify meaning b. are emblematic c. signal something said in words to help visualize meaning d. are more ambiguous
Which of the following does not belong to an intrinsic communication code?
a. crying as an expression of grief b. using parentese with a child c. speaking in a southern accent d. hearing sadness in someone’s voice