Frito-Lay introduced its Stax brand of potato chips to compete directly against Pringles. The intent was to gain market share quickly. During the first few months they were on the market, Stax retailed for 69 cents. What type of pricing strategy was Frito-Lay likely using?
A. Price skimming
B. Captive pricing
C. Periodic discounting
D. Penetration pricing
E. Reference pricing
Answer: D
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Answer the following statements true (T) or false (F)
1. Individuals at the preconventional level of moral thinking decide on the basis of direct consequences. 2. According to results of studies using the Defining Issues Test, when education stops, moral development plateaus. 3. Emotions should be kept separate from reasoning. 4. Research suggests that the moral reasoning of men differs from the moral reasoning of women. 5. Once set, it is impossible to change our moral intuitions.
Fritz is seriously considering bankruptcy, because he has a large number of outstanding debts, the principal ones of which are as follows: (1) he owes his ex-wife $25,000 in back alimony and child support; (2) he owes $20,000 in guaranteed student
loans; (3) he has a lawsuit pending against him in which his ex-girlfriend is asking for $50,000 in damages (the suit is based upon the intentional tort of battery and arises from an incident in which Fritz got mad at his girlfriend and hit her); and (4) he owes the First Bank $20,000 for a loan secured by his new sports car. Should Fritz file for bankruptcy?
Which of the following statements is true?
A) A where-used report is the same as a pegging report. B) A where-used report shows only those parents for which there is an existing requirement. C) Pegging reports show only the parents for which there are requirements. D) A where-used report shows all the components that go into assembly. E) A pegging report shows all the parents for a component.
____________________ software allows professional and amateur videographers to edit out bad footage and rearrange the good footage to produce a professional-style video production.
Fill in the blank(s) with the appropriate word(s).