If married and unmarried women respond similarly to a sale on perfume, these hypothetical segments fail the ________ criterion for useful market segments
A) measurable
B) substantial
C) accessible
D) differentiable
E) actionable
D
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The extent to which a person feels enthusiastic, active, and alert is known as ______.
A. affective events theory B. negative state affect C. positive state affect D. a good mood
The U.S. avoids extraterritorial application of its laws.
Answer the following statement true (T) or false (F)
Martha feels like she has made several breakthroughs in her expatriate assignment to Iceland. She has learned several new ways to get things done and has settled into the daily rhythm of life in the country. Martha is at the ______ stage of the cycle of adjustment to the foreign environment.
A. mastery B. adjustment C. honeymoon D. culture shock
Farthington Soccer Supplies purchases merchandise from a supplier on credit, terms 1/10, n/30 for $17,100. Assume the company uses a perpetual inventory system, and records purchases using the gross method. When recording the purchase transaction in its purchases journal, Farthington would enter:
A. $17,100 in the Other Accounts Dr. column and $17,100 in the Inventory Cr. column. B. $17,100 in the Accounts Payable Cr. column and $17,100 in the Inventory Dr. column. C. $17,100 in the Inventory Dr. column, $16,929 in the Accounts Payable Cr. column, and $171 in the Purchase Discount Cr. column. D. $16,929 in the Inventory Dr. column and $16,929 in the Accounts Payable Cr. column. E. $17,100 in the Accounts Payable Cr. column and $17,100 in the Supplies Dr. column.