Why would you want to analyze the demographic characteristics of your audience?

A) to know their general opinions of you as a speaker
B) to make the speech relevant and beneficial to them
C) to find out if they will be neutral to my topic
D) to determine what kinds of visual aids will be most effective


B

Communication & Mass Media

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Speakers who rely heavily on their charisma are using which persuasive appeal?

A. Ethos B. Pathos C. Logos D. Deduction

Communication & Mass Media

When you are speaking to a multi-cultural audience, always be sure that ________

A) your references are from your cultural experience only B) you avoid common life experiences C) you introduce them to the unfamiliar D) most people will be able to understand your analogies

Communication & Mass Media

Areopagitica was a famous early defense of freedom of expression. Its author was:

a) Ben Franklin; b) J.J. Rousseau, c) John Milton; d) Thomas Jefferson; e) John Locke.

Communication & Mass Media

Having low communication apprehension means a person is afraid to speak

Indicate whether this statement is true or false.

Communication & Mass Media