Value propositions are methods to categorize customers into market segments for effective
marketing.
Indicate whether the statement is true or false
FALSE
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An export administrator, Beth Dorrell, notes, "A commodity raw material from Africa can be refined in Asia, then shipped to South America to be incorporated into a component of a final product that is produced in the Middle East and then sold around
the world." In light of this statement, describe supply chain, value chain, and logistics. List and briefly describe the most important distribution activities.
A going concern issue requires an explanatory paragraph to be added to the standard unqualified audit report (public company).
Answer the following statement true (T) or false (F)
Bill Marriott Sr. reportedly fired an employee on the spot for insulting a guest. When this story got around the organization, employees quickly learned that Marriott did not tolerate disrespect toward guests. This did NOT demonstrate the influence of ______ on an organization’s culture.
a. leadership skills b. stories and legends c. laws d. norms
A retailer wanting to incorporate self-service into its stores may choose to
A. incorporate an in-store kiosk. B. have more staffed check-out lanes. C. hire a professional sales staff. D. have more product available. E. publish its advertising circular earlier.