A newspaper article revealed that hazardous waste buried in an on-site landfill at a paper manufacturer were leaking into the local water supply. Even though the company quickly stopped the leak and paid for an additional water purification system for the town, it still received some very negative publicity. The company should have:

A. begun a pulsing advertising campaign
B. implemented its crisis management plan
C. used an ad campaign based on a fear appeal
D. done nothing until the actual damage levels were determined
E. ignored the publicity and assumed it would go away


Answer: B

Business

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Well-written headings allow readers to ______________ a document

a. delete b. skim c. circulate d. revise

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________ answer questions like when, where, how, and to what extent

a. Adverbs b. Verbs

Business

Stover Corporation, a U.S. based importer, makes a purchase of crystal glassware from a firm in Switzerland for 39,960 Swiss francs, or $24,000, at the spot rate of 1.665 Swiss francs per dollar. The terms of the purchase are net 90 days, and the U.S. firm wants to cover this trade payable with a forward market hedge to eliminate its exchange rate risk. Suppose the firm completes a forward hedge at the 90-day forward rate of 1.682 Swiss francs. If the spot rate in 90 days is actually 1.615 Swiss francs, how much in U.S. dollars will the U.S. firm have saved or lost by hedging its exchange rate exposure? Do not round the intermediate calculations and round the final answer to the nearest cent.

A.  $1,212.29 B.  $926.47 C.  $985.60 D.  $965.89 E.  $916.61

Business

Although better CR measurement and reporting is crucial to the future success of CR programs, many corporations need better reporting mechanisms because _______

a. gathering the data needed to support assertions about the business value of CR and justify investments in CR programs is not supported by most IT systems. b. gathering the data needed to support assertions about the business value of CR and justify investments in CR programs can be very difficult. c. triple bottom line software reporting systems do not readily integrate with most organizations’ current financial systems. d. management is not adept at CR data collection and reporting.

Business