In the study of important speaking skills described in your

textbook, which skill was missing from the top-ten list rated by
college students?

a. Overcoming/reducing nervousness/stage fright
b. Understanding and adapting to your audience
c. Enhancing your credibility/believability
d. Determining the purpose of your presentation
e. Using your voice effectively


c

Communication & Mass Media

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Communication Accommodation Theory (CAT) was developed in the context of intercultural communication in the 1970s. Which of the following is NOT an assumption of CAT?

A. Communication interactions are independent of the context. B. Communication is both about exchange of meaning and negotiation of identities. C. Interactants can regulate their communication during the communication process. D. Interactants can achieve the relational functions of communication through discursive means.

Communication & Mass Media

Which of the following is NOT a main area relevant to understanding social relationships discussed in your text?

a. loneliness and the need to belong b. cultural influences c. personal goals and sex differences d. self-concept

Communication & Mass Media

These are the basic beliefs and concepts of an organization and comprise the core of corporate culture. They define the fundamental character of the organization and provide concrete guidelines to members for achieving success

A) rights B) beliefs C) constructs D) values

Communication & Mass Media

What is the difference between a brand and a campaign?

What will be an ideal response?

Communication & Mass Media