Cary just announced to his employees that if they meet the sales goal for the month of August, they can have a paid four-day vacation. Which of the following styles of leadership is being used by Cary in this case?
A. contingent reward
B. passive management-by-exception
C. active management-by-exception
D. transformational
E. laissez-faire
Answer: A
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Which is true regarding the importance placed on the marketing research report?
A) The report is the product that represents the efforts of the research team. B) The report communicates the research project and findings to the client. C) The report helps build credibility. D) The report may be the only part of the project seen by the client. E) all of the above are reasons why the report is important
The segment of the business market that seeks to achieve goals other than the standard business goals of profit, market share, and return on investmentconsists of _____
a. institutions b. resellers c. producers d. manufacturers
Discuss the components of procedural justice.
What will be an ideal response?
A disadvantage of oral communication is that it
A. is more expensive than written communication. B. does not enable the sender to receive feedback. C. is difficult to sense the sender's sincerity. D. can lead to spontaneous, ill-considered statements. E. is not very persuasive.