According to the text, what is an ethical responsibility of a research agency?
A) To use all forms of data, as well as data obtained from any source - internal or external.
B) Discussion about all issues surrounding the relevance and accuracy of the secondary data used with the client should be done only when required by law.
C) After a detailed analysis of secondary data has been conducted, the researcher should reexamine the collection of primary data stipulated in the proposal.
D) Privacy related to the client's issues are not as important as safe keeping of the client's databases.
E) B and D are valid statements.
C
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a. There is pervasive evidence that an arrangement exists. b. Delivery has occurred or services have been performed. c. The seller's price to the buyer can be variable. d. Collectability is reasonably assured.
One of the main functions of marketing is to ________.
A purchasing agent who is an owner of 25% of the shares in a supplier does not have a conflict of interest
Indicate whether the statement is true or false
The term of copyright protection is:
a. 10 years b. 17 years c. the life of the author d. the life of the author plus 21 years e. 95 years for a work for hire