According to the trade-cycle model, which of the following actions should an organization in a high-income country take when its products mature?
A) shift the location of production to low-wage countries
B) innovate to remain competitive in the market
C) increase home-country production
D) shift the organization's base to emerging countries
A
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When Top-Flite introduced its Strata golf balls with a new dimple design and more solid core for better flight with metal clubs, the price was three times that of regular balls. Pro shops still could not keep them in stock
What is the pricing strategy implemented by Top-Flite, and why did the company choose this strategy?
An advertising platform is the
A. basic issue or selling point that an advertiser wishes to include in an advertising campaign. B. objective of the advertising campaign, stated in precise and measurable terms. C. form in which the basic issues of the campaign should be presented. D. broad objectives of the advertising campaign. E. consumer advertising research conducted.
Only the _______ level of measurement has a true zero.
a.Nominal b.Ordinal c.Interval d.Ratio
Which of the following is an extended ERP component?
A. Business intelligence B. Customer relationship management C. Ebusiness D. All of these