The textbook authors suggest that the most important knowledge a competent intercultural communicator needs is:

A. micro-cultural knowledge.
B. other-knowledge.
C. self-knowledge.
D. linguistic knowledge.


Answer: C

Communication & Mass Media

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Whiteness is implicated in the discourse of color-blind ideology because

a. color-blind ideology implicitly reinforces White cultural standards and practices as the norm. b. color-blind ideology implicitly assumes cultural superiority of whiteness over other cultures. c. color-blind ideology assumes there are no cultural differences. d. color-blind ideology ignores the system of privilege and structural advantage sustained by whiteness.

Communication & Mass Media

A poet incorporates many words and phrases invoking temperature, texture, and touch in her lecture, so the audience can practically feel what she is describing. In this way she creates _____ imagery in her speech

a. tactile a. auditory b. visual c. metaphorical

Communication & Mass Media

Quadrant 1 of the Foote, Cone & Belding strategy model is for products such as jewelry and cosmetics

Indicate whether the statement is true or false

Communication & Mass Media

Discuss Paulo Freire’s ideas related to the participatory model.

What will be an ideal response?

Communication & Mass Media