Floor displays, island showcases, electronic signs, and other forms of advertising that appear in train or subway stations and airline terminals are all forms of
A. branded entertainment.
B. above-the-line advertising.
C. aerial advertising.
D. transit advertising.
E. buzz marketing.
Answer: D
You might also like to view...
If a bank pays a check after it has received a stop-payment order and has to reimburse its customer for the improperly paid check, it acquires all the rights of its customer against the person to whom it originally made payment, except for rights arising from the transaction on which the check was based.
Answer the following statement true (T) or false (F)
Japan has established trade barriers in the form of tariffs against
A. U.S. beef, citrus, and dairy products. B. European automakers. C. Chinese vegetables and fruits, but not rice. D. European electrical goods.
Oliver works in a place that has a formal chain of command and is internally focused. His manager Amelia, uses her position to manage her employees and to emphasize the importance of efficiency, productivity, and organization in the day-to-day running of operations. Oliver and Amelia work for a company that fits which type of culture?
a. Hierarchy b. Adhocracy c. Market d. Clan
Steve and Laura Steinway decided to purchase a homeowner's insurance policy in the amount of $100,000 to cover the household furnishings in their 2,500 square foot home. Their insurance company quoted them $3.10 per $1,000 for the coverage. What is the cost of the annual premium?
a. $25.83 b. $310.00 c. $100.00 d. $300.00