Marketing logistics involves planning, implementing, and controlling the physical flow of goods, services, and related information from points of origin to points of consumption to meet customer requirements at a profit
Indicate whether the statement is true or false
TRUE
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Speaking from notes or an outline is often effective because
A) you can look at the notes instead of at your audience. B) you can maintain a natural speaking flow. C) it reduces the likelihood that you will improvise. D) it enables you to read the presentation word-for-word. E) it takes far less time to prepare than writing out the entire presentation.
Answer the following statements true (T) or false (F)
1. Under the differential rate system proposed by Frederick Taylor, employees should be paid on the basis of seniority. 2. Administrative management is most concerned with the jobs of individuals. 3. The first person to identify the major functions of management was Henri Fayol. 4. Bureaucracy, as conceptualized by Max Weber, was his ideal way to structure an organization.
The use of acquisition cost as a valuation method is justified on the basis that acquisition cost is:
a. timely b. relevant c. subjective d. objective
Which of the following is a traditional direct marketing tool?
A) catalog B) e-mail C) blog D) online advertisement E) Web site