When is a pull strategy appropriate?
A) when there is low brand loyalty
B) when consumers are able to perceive differences between brands
C) when brand choice is made in the store
D) when it is a low involvement purchase
E) when the product is an impulse item
B
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During which stage of an interview should an interviewer explain how the interview process will work?
a. immediately before the interviews begins b. during the rapport building stage c. at least a week before the interview takes place d. during the body of the interview
Return on assets is useful in evaluating management, analyzing and forecasting profits, and planning activities.
Answer the following statement true (T) or false (F)
________messaging enables two or more individuals to use the Internet or an intranet to "chat" in real time by exchanging brief text-based messages
Fill in the blank(s) with correct word
Maynard Company's balance sheet and income statement are provided below:Maynard CompanyBalance SheetAs of December 31???AssetsYear 2Year 1Cash$ 83,500$ 92,000Accounts receivable94,000 90,000Inventory 62,50060,000Plants and equipment, net500,000525,000Land___150,000__150,000Total assets $ 890,000$ 917,000? ?Liabilities and Stockholders' Equity ?Accounts payable $ 73,000$ 62,000Notes payable115,000160,000Capital stock, no par440,000400,000Retained earnings____262,000__295,000Total liabilities and stockholders' equity$ 890,000$ 917,000Maynard CompanyIncome StatementYears Ended December 31?Year 2Year 1Sales$ 549,000$ 468,150Less cost of goods sold___360,000___289,500Gross margin189,000178,650Less operating expenses
____86,500____55,450Income before taxes102,500123,200Income taxes____18,500____16,600Net income $ 84,000$ 106,600The company paid cash dividends of $2.00 per share during Year 2. On December 31, Year 2, the stock was listed on the stock exchange at a price of $78.25 per share.Required:Compute the following ratios for Year 2:(a) Accounts receivable turnover(b) Average days to collect receivables(c) Inventory turnover(d) Average days to sell inventory(e) Debt to assets ratio(f) Debt to equity ratio(g) Net margin(h) Asset turnover(i) Return on investment(j) Dividend yieldRound your answers to one decimal place. What will be an ideal response?