When companies discover they can communicate better with their customers through employees who are similar to their customers, those companies then realize they have increased their ________ diversity.
A. secondary
B. primary
C. internal
D. external
Answer: C
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Developing a strong brand begins with discovering why consumers buy a brand and why they rebuy the brand
Indicate whether the statement is true or false
The Senate recently passed antispam legislation, but many consumers have little faith in its ability to reduce spam is an example of a ____ sentence
A) simple B) compound C) complex D) compound-complex
When employees are not trained and unable to answer a customer's question about a product or service, credibility suffers and this can result in lost sales.
Answer the following statement true (T) or false (F)
What are the key decision variables at the firm's disposal for managing the level of the firm's accounts
receivable balance? What will be an ideal response?