After identifying the three levels of a product and/or service's benefit, provide an example for the US Postal Service.
What will be an ideal response?
?Using the US Postal Service, an example of the three levels would be as follows.
1. The core product/service (fundamental benefit or solution sought by customers) is the delivery of information.
2. The actual product/service (basic physical product and/or service that delivers those benefits) is the actual placing of that information into a mailbox.
3. The augmented product/service (the basic product and/or service plus any extra or unsolicited benefits) is the convenience of that information being at a person's home mailbox or at a box close to them.
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Customers with ________ customer satisfaction ratings are profitable but are below the average customer profitability
A) Very satisfied B) Dissatisfied C) Somewhat dissatisfied D) Satisfied E) Somewhat satisfied
The decision to exploit or not to exploit a new entry opportunity depends on whether the entrepreneur has sufficient information, and on whether the window of opportunity is still open.
Answer the following statement true (T) or false (F)
Which of the following is a belief held by advocates of the humanist school of ethical thought?
A) Actions can be judged ethically good or bad on the basis of absolute moral principles arrived at by human reason regardless of the consequences of an action. B) One should focus on a general rule that exemplifies net happiness for the whole society. C) Individuals would arrive by reason alone at standards of conduct that ultimately derive from a divine being. D) Whatever applicable rule has been established by political representatives must be followed and should serve as a standard in the evaluation of similar acts.
A perpetuity pays $550 at the end of every month. The PV of the perpetuity is $36,000. What is the monthly periodic rate on the perpetuity?
A) 1.53% B) 1.62% C) 1.85% D) 2.04% E) 3.25%