How does the Unimodel of persuasion differ from the ELM?

What will be an ideal response?


The unimodal proposes that all routes to the persuasion are the same

Communication & Mass Media

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Choose oral instead of written communication when your goal is

A) to communicate your personal interest in your receivers. B) to leave a permanent record. C) to create a sense of distance between sender and receiver. D) to provide extensive documentation. E) formality.

Communication & Mass Media

When should you use a flowchart as a presentation aid?

What will be an ideal response?

Communication & Mass Media

The first type of seeing you experience is________

Fill in the blank(s) with correct word

Communication & Mass Media

Ethos refers to which aspect of a speech?

A. speaker's innate character B. speaker's sense of identity C. listeners' perception of the speaker's character D. listeners' emotional reaction to the speaker

Communication & Mass Media