You should use varied examples as well as nonexamples when

clarifying the meaning of a difficult term.

Indicate whether the statement is true or false


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Communication & Mass Media

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Credibility refers to the trust an audience has in the reliability of the speaker's words and information

Indicate whether the statement is true or false

Communication & Mass Media

The principle of optimization from systems theory suggests that maximum return is desirable from maximum input

Indicate whether this statement is true or false.

Communication & Mass Media

Kristen gave a speech explaining three new Human Resource policies. This is an example of a speech to

A. inform B. persuade C. entertain D. inspire

Communication & Mass Media

Which of the following statements about using personal

knowledge in your speech is TRUE? a. It detracts from your ethos. b. It should be used as your primary source throughout your speech. c. It can be an excellent source of definitions, facts, and emotional appeal. d. Use only when other sources are unavailable.

Communication & Mass Media