Target audience-centered marketing means that the organization might undertake
a. a change in the value proposition (product, service or idea itself)
b. a change in organizational goals
c. increase use of multiple advertising or communication strategies to reach its audiences
d. focusing more advertising on the organization's single primary audience
e. a reduction in research to allow more money in promotion
A
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Sales Returns and Allowances is a contra-asset account
a. True b. False Indicate whether the statement is true or false
Which of the following is not considered involuntary disposal?
A. expropriation by the government B. fire C. earthquake D. exchange
Answer the following statements true (T) or false (F)
1. A productivity rate can be set as the standard, and one can compare the department’s productivity to the standard on an ongoing basis. 2. In general, the increased use of technology has had the net effect of taking away jobs. 3. Innovation and creativity tend to create jobs. 4. Research suggests that free trade means more job winners than losers, which means there is net creation of jobs that exceeds those jobs that are lost. 5. Jobs requiring creativity and complex human exchanges are decreasing, while those that can be computerized are increasing.
What are the reasons that British researchers believe that nonprofits do so well on the trust dimension?
What will be an ideal response?