________ consists of evaluating each market segment's attractiveness and selecting one or more segments to enter

A) Positioning
B) Mass customization
C) Market targeting
D) Market segmentation
E) Differentiation


C

Business

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A company had net income of $2,700,000, net sales of $25,200,000, and average total assets of $9,000,000. Its return on total assets equals:

A. 10.71%. B. 333.33%. C. 30.00%. D. 3.33%. E. 35.71%.

Business

On January 1, Year 1, Wayne Company issued bonds with a face value of $1,080,000, a 11% stated rate of interest, and a 10-year term. Interest is payable in cash on December 31 of each year. Wayne uses the straight-line method to amortize bond discounts and premiums.Assuming Wayne issued the bond for 104, what is the amount of interest expense that will be reported on the income statement for the year ending December 31, Year 1?

A. $43,200 B. $118,800 C. $123,120 D. $114,480

Business

Exhibit 8A.1You have been asked to use a CAPM analysis to choose between Stocks R and S, with your choice being the one whose expected rate of return exceeds its required return by the widest margin. The risk-free rate is 4.00%, and the required return on an average stock (or the "market") is 10.00%. Your security analyst tells you that Stock S's expected rate of return is equal to 11.00%, while Stock R's expected rate of return is equal to 12.00%. The CAPM is assumed to be a valid method for selecting stocks, but the expected return for any given investor (such as you) can differ from the required rate of return for a given stock. The following past rates of return are to be used to calculate the two stocks' beta coefficients, which are then to be used to determine the stocks' required

rates of return:   Year Stock R Stock S Market 1 –22.00% –3.00% –11.00% 2 3.00% 6.00% 8.00% 3 21.00% 15.00% 25.00% Note: The averages of the historical returns are not needed, and they are generally not equal to the expected future returns. Refer to Exhibit 8A.1. Calculate both stocks' betas. What is the difference between the betas? That is, what is the value of betaR? betaS? (Hint: The graphical method of calculating the rise over run, or (Y2? Y1) divided by (X2? X1) may aid you.) A. 0.7785 B. 0.8493 C. 0.7864 D. 0.8178 E. 0.6606

Business

The Contract Clause prevents a state from:

A) making contracts with private individuals. B) affecting any agreements between private parties. C) contracting with another state. D) levying duties on imports that come into the state from other states.

Business