Josh is responsible for the strategic retail planning process in his organization. He has defined the business mission and conducted a SWOT analysis. Which of the following steps is most likely his next stage in the strategic retail planning process?

A. Develop a retail mix to implement strategy.
B. Identify strategic opportunities.
C. Evaluate strategic opportunities.
D. Establish specific objectives and allocate resources.
E. Evaluate performance and make adjustments.


Answer: B

Business

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