An ________ is a fixed pool of securities, generally municipal bonds
A) earning trust
B) unit investment trust
C) equity corporation
D) asset diversification company
E) none of the above
Answer: B
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If a marketer uses warehouses, transportation companies, banks, and insurance companies to facilitate transactions with potential buyers, the marketer is using a ________
A) service channel B) distribution channel C) communication channel D) relationship channel E) standardized channel
Which of the following concepts or principles relates most directly to reporting accounting changes and errors?
a. Conservatism b. Consistency c. Objectivity d. Materiality
Techniques employed by firms to make their financial statements look better than they actually are, are called:
A. DuPont techniques. B. window-dressing techniques. C. trend analysis techniques. D. benchmarking. E. equity multipliers.
________ are especially interested in the average payment period, since it provides them with a sense of the bill-paying patterns of the firm
A) Employees B) Stockholders C) Lenders and suppliers D) Auditors