Discuss the types of perceptions in interviews.

What will be an ideal response?


Answers will vary.

Communication & Mass Media

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Social psychologist William McGuire suggests that when an audience agrees with you about a persuasive issue, you should inoculate them by increasing their resistance to counterpersuasion. You can do this by

a. giving the audience more reasons to support the position you share with them. b. making jokes that demonstrate the absurdity of the opposition's arguments. c. building up audience resistance to counterpersuasion by showing them how to refute opposing arguments. d. attacking the opposition's credibility. e. coming up with clever, demeaning slogans to characterize the opposition.

Communication & Mass Media

Floyd and Morman argue that attention to the problems of fatherhood may result in

a. Not enough attention to the problems of motherhood b. Inattention to the fact that many men work hard to be good fathers c. The need for the government to support families more extensively d. The inappropriateness of some childhood behavior e. All of the above

Communication & Mass Media

According to your textbook, putting a subject heading at the top of each research note you take will help you organize the notes when you start to compose your speech.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Some researchers have discovered that phrasing questions negatively can avoid misleading and confusing respondents.

Answer the following statement true (T) or false (F)

Communication & Mass Media