Sadly, even though the author makes a strong case for using the CAPM to estimate the cost of equity, the truth is that few CFOs find the concept useful in practice
Indicate whether the statement is true or false
FALSE
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Lever Brothers, a worldwide leader in consumer products, follows a brand strategy in its personal care division with nine brands (AXE, Dove, Lifebuoy, Lux, Ponds, Rexona, Sunsilk, Signal, and Vaseline) that operate independently of one another. This is an example of ________ branding.
A. store B. stand-alone C. co- D. national E. family
Scatter diagrams can be useful in spotting trends or cycles in data over time
Indicate whether the statement is true or false
Glen, the owner of Harvest Farm, and Ima, the tenant of the farmhouse on the property, may create a fixed-term tenancy by
A. deed. B. express contract. C. implication. D. sufferance.
Beth is a wealthy widow. She promises the pastor of her church that she will donate $100,000 to the church to help pay off its mortgage, if the stewardship committee can obtain enough pledges for the balance of the $300,000 mortgage. The stewardship committee has meetings to prepare for the campaign and spends $3,000 on printing to publicize the "Mortgage Burning Campaign." Many pledges are
obtained to pay off the mortgage, but now Beth has changed her mind and plans to take a world cruise instead. Which of the following statements is correct? a. There is no consideration for Beth's promise to donate $100,000 . It was a promise to make a gift and gift promises can never be made enforceable in a court of law. b. Beth's promise falls under the common law doctrine that promises made to satisfy a preexisting moral obligation are generally unenforceable. c. The court makes gratuitous promises enforceable to the extent necessary to avoid injustice. In this case, Beth's subscription has induced a change of position by the promisee (the church) in reliance on the promise. d. According to the Restatement, Beth's promise is not enforceable.