The Osgood and Schramm conception of the mass communication process replaces source and receiver with

A. decoders.
B. interpreters.
C. Participant A and Participant B.
D. initiator and destination.


Answer: B

Communication & Mass Media

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When designing visual aids, you want to use _________, __________fonts because they are easy to

read. Fill in the blanks with correct word

Communication & Mass Media

The textbook term for the kind of joking or teasing that some men enact with their male friends is

A. jocular sparring. B. interfriendship teasing. C. social ridicule. D. sexual sparring.

Communication & Mass Media

Which of the following statements is NOT true about the influence of community factors on educational success of children of immigrants?

a. Children of immigrants who live in integrated neighborhoods generally have higher educational attainment than those who live in segregated neighborhoods b. When children of immigrants have strong cultural identities, they tend to achieve educational success even if they live in a segregated neighborhood c. When children of immigrants are detached from their home culture, they tend to achieve educational success d. Children of immigrants can achieve educational success if they live in cohesive community

Communication & Mass Media

What creates an index vector?

a. a line b. a moving object c. motion toward or away from the camera d. an arrow e. a shallow depth of field

Communication & Mass Media