Which of following is NOT an example of a marketing mindset?

a. We are dependent on our target audiences
b. We want the transaction at any cost
c. Customers do not necessarily control our mission definition
d. We focus substantially on research
e. Marketing is used to maximize our revenues


B

Business

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Oakland Corp purchased land and a building for a combined cost of $500,000 . Oakland must

a. record the $500,000 acquisition cost in an account called Land and Buildings. b. depreciate the $500,000 acquisition cost, less any residual value, over the expected useful life of the building. c. because part of the purchase involved land, record all of the cost in the Land account. d. allocate the $500,000 acquisition cost to separate Land and Buildings accounts based on their respective fair market values.

Business

A man tries to swallow a pen as part of a circus act. The pen gets lodged in his throat, and he is taken to a hospital for immediate medical attention. The man sues the company that manufactured the pen

Which of the following would be the best defense for the pen manufacturer in this lawsuit? A) It can claim that the product carried generally known dangers. B) It can claim that the product was abnormally misused. C) It can claim that the injury was caused by a supervening event. D) It can claim that the plaintiff had assumed the risk when buying the product.

Business

Which of the following is NOT true of nonverbal communication?

a. Nonverbal messages may be intentional or unintentional. b. Nonverbal messages may have different meanings for different people. c. Nonverbal messages can contradict the accompanying verbal message. d. Nonverbal messages, though powerful, are less powerful than verbal messages.

Business

Refer to the scenario above. What level of EBIT would make this an attractive strategy?

A) $2,000 B) $1,800 C) $1,600 D) $1,400

Business