Krueger Burgers, a chain of restaurants, intends to change its pricing policy and promotional mix to cater to a new market segment. Which of the following growth strategies will best suit Krueger Burgers?
A. Market expansion growth opportunity
B. Market penetration growth opportunity
C. Wholesale format growth opportunity
D. Diversification growth opportunity
E. Retail format growth opportunity
Answer: D
You might also like to view...
The Doctrine of Ancient Lights: A) Exists in England
B) Exists in the United States. C) Was adopted by statute in most states. D) None of the above
Suppose Tenant One is keeping a pet and pets are prohibited in the lease agreement. What remedies does Jones have?
Describe the characteristics of an Oracle sequence
The essence of business strategy includes perceiving the environment needs and opportunities for adaptation—even before they actually materialize—and designing and seeing through a continuous procession of actions to carry out adaptive innovation
Indicate whether the statement is true or false