The interactive model of communication is different from the linear model of communication because:
a. The interactive model omits an information source.
b. The interactive model adds feedback.
c. The interactive model includes an encoder.
d. The interactive model decreases interaction between the source and receiver.
b. The interactive model adds feedback.
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__________ does not belong solely to a group leader but can be possessed by any group
member. Fill in the blanks with correct word
A brand is reviewed on a blog that is not related to the company. In the PESO model, which medium type is this?
a. paid media b. earned media c. shared media d. owned media
In which step in Monroe's motivated sequence does the speaker show the audience the benefits of the proposed solution or the costs of not implementing the solution or both?
A) Need B) Satisfaction C) Call to action D) Visualization
The federal Controlling the Assault of Non-Solicited Pornography and Marketing Act ______.
a. bans all advertising and promotion of pornography b. establishes statutory protection for the marketing of pornography c. regulates deceptive labelling and spam, including pornography, online d. bans all explicit sexual content online