Whether or not a firm will use advertising, sales promotion, personal selling, or public relations is outlined in the ________ section of the marketing plan.
Fill in the blank(s) with the appropriate word(s).
promotion
The promotion section of the marketing plan details how the organization will communicate the value of its product.
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Jogg Corp plant operates five days per week with a daily payroll of $50,000 . Employees are paid every Tuesday for the prior week's work (Monday through Friday). The last day of the month is Tuesday, April 30 . What effect does the accrual at April 30 have on Pub's net income?
a. Increase by $250,000 b. Decrease by $150,000 c. Decrease by $100,000 d. Increase by $150,000
Women are generally more comfortable revealing their feelings and providing overt expressions of caring. Men, on the other hand, tend to use covert caring signals such as which of the following?
A. making the situation more serious B. maintaining their distance C. joking D. telling sad stories to gain sympathy
Which of the following is/are true regarding stock splits?
a. The corporation issues additional shares of stock to shareholders in proportion to their existing holdings. b. The firm receives no additional assets. c. Firms may execute a stock split by reducing the par value of the common stock in proportion to the new number of shares issued. d. Firms may execute a stock split by not making any change in par value but by issuing additional shares of the same par value. e. all of the above
The case of VonHoldt v. Barba & Barba Construction, Inc held that:
a. the implied warranty of habitability does not include actions against a builder brought by a subsequent purchaser for latent defects in an addition to a home. b. the plaintiff's complaint should not have been dismissed by the lower court. c. when a builder makes a significant addition to a previously built home, an action for damages resulting from latent defects affecting habitability exists under the doctrine of implied warranty of habitability. d. All of these.