Michelin manufactures tires, which truck producers buy and install on their trucks. Based on this description, which of the following is true?

A. For Michelin, product quality is important but delivery reliability is not.
B. Michelin is likely to have few opportunities in the aftermarket.
C. Michelin is selling to the OEM.
D. Michelin sells installations for which multiple buying influence is likely to be quite important.
E. All these answers are correct.


Answer: C

Business

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