Rogers' diffusion of innovations theory identified five categories of adopters, EXCEPT:

a. Contemplatives
b. Innovators
c. Laggards
d. Middle majority adopters


A

Communication & Mass Media

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The first American magazines, published during the 1700s, were limited by too few readers with leisure time to read, high costs of publishing, and expensive distribution by horse-drawn coaches

a. True b. False

Communication & Mass Media

Identification is established primarily through social status

Indicate whether the statement is true or false

Communication & Mass Media

There are two primary categories included in paralinguistics. Describe each category and provide specific examples

What will be an ideal response?

Communication & Mass Media

Tannen says that men tend to use "rapport-talk" and women to use "report-talk."

Indicate whether the statement is true or false.

Communication & Mass Media