The extent to which less powerful members of institutions and organizations within a culture expect and accept an unequal distribution of power is referred to as ________

a. human-nature
b. power distance
c. value orientation
d. preferred personality


Answer: b

Communication & Mass Media

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Popular sources often offer the best support when discussing popular culture.

Answer the following statement true (T) or false (F)

Communication & Mass Media

The review of the main points of a speech normally follows

A) a transition word or phrase that indicates you are moving to the conclusion. B) the introduction. C) the attention getter. D) the references.

Communication & Mass Media

The first three phases in the process of turning a new technology into a successful mass media industry include all of the following EXCEPT

A) Inspiration – the spark of an idea about a new way to communicate, i.e., a new medium. B) Invention – creating new equipment and/or processes needed to operate a new medium. C) Entrepreneurship – developing a viable way to make money from a new mass medium. D) Industry – imitators arise to compete with the pioneers in the new medium.

Communication & Mass Media

When speaking about the various majors available at her university, Mary divided her presentation by colleges: Majors in Engineering, Majors in Arts and Sciences, and Majors in Education. Mary's organizational pattern is __________

a) spatial b) topical c) problem-solution d) temporal

Communication & Mass Media