Regarding olfaction, which of the following statements is FALSE?
a. The brain uses the patterns of messages it gets from the olfactory receptors to recognize specific scents.
b. Scents are, in part, identified by the location of the receptors in the nose that are activated by a particular odor.
c. The number of activated receptors tells the brain how strong an odor is.
d. In humans, there are five different types of olfactory receptors.
D
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If one group does better on some test, on average, than another group does, we can conclude that the test is biased
a. True b. False Indicate whether the statement is true or false
Which of the following is NOT found at the conclusion of each chapter?
a. a Clinical File box b. a detailed Chapter in Review c. a restatement of the Journey Questions, along with point-by-point answers d. a brief quiz called Test Your Knowledge.
Which of the following is NOT one of the questions that Cialdini suggests we should ask
when trying to defend ourselves from unscrupulous uses of social influence? a. Do we feel pressured? b. Do we wish we were somewhere else? c. Do we like the person we are interacting with? d. Does the other person stand to profit? e. Would we have avoided this situation if we could?
Behavior therapists seek to reinforce desirable behavior in order to __________
a) increase its magnitude. b) increase its duration. c) increase its frequency. d) control it.