Which of the following is true of buzz marketing?
A. It is an important part of company-generated marketing.
B. It is a systemized process that encourages people to speak favorably about a product.
C. It includes radio and television marketing.
D. It is considered synonymous with bait-and-switch marketing.
E. It uses print media as a primary communication channel, especially for high-end luxury goods.
Answer: B
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The ____________________ rate is used to apply overhead based on production activity such as direct labor hours, direct labor costs, or machine hours; used because of the difficulties of relating specific costs to specific jobs
Fill in the blank(s) with correct word
Which of the following is not a step in the managerial decision-making process?
A. Evaluate the costs and benefits of the alternatives. B. Review the results of the decision-making process. C. Identify the decision problem. D. Choose the appropriate hurdle rate.
On May 22, Jarrett Company borrows $7,500 from Fairmont Financing, signing a 90-day, 8%, $7,500 note. What is the journal entry needed to record the payment of the note by Jarrett Company on the maturity date?
A. Debit Notes Payable $7,650; credit Cash $7,650. B. Debit Notes Payable $7,500; credit Interest Expense $150; credit Cash $7,350. C. Debit Notes Payable $7,500; debit Interest Expense $150; credit Cash $7,650. D. Debit Cash $7,650; credit Interest Revenue $150; credit Notes Receivable $7,500. E. Debit Notes Payable $7,500; credit Cash $7,500.
In the Vroom decision-making model, ________ dimensions include cost considerations and the availability of information and whether or not the problem is structured.
A. task-structure B. goal-setting C. employee-acceptance D. decision-quality