Which of the following costs would be relevant in short-term decision making?
a. incremental fixed costs
b. all costs of inventory
c. total variable costs that are the same in the considered alternatives
d. the cost of a fixed asset that could be used in all the considered alternatives
A
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In a SWOT analysis, ________ refer to favorable factors or trends in the external environment that a company may be able to exploit to its advantage
A) strengths B) strategies C) threats D) opportunities E) controls
A manager who is particularly effective at organizing excels at the management role of ______.
a. resource allocation b. disturbance handling c. information dissemination d. entrepreneurial endeavors
Differential benefits set products apart from competitors' products by providing something unique that customers want
Indicate whether the statement is true or false
Which of the following strategies do organizations leverage the most to achieve their brand
objectives through a differentiating functionality approach? A) perceived quality B) brand loyalty C) brand awareness D) brand associations