Since the majority of Angie's prospects are strangers who walk up to her counter out of the blue, what is the most important preparation Angie should do for the presentation?
A) Learn her products and how to give excellent facials and makeovers.
B) Practice the standardized presentation script.
C) Proofread her PowerPoint presentation to guarantee good grammar and spelling.
D) Quickly search for the prospect on the Internet to glean basic information.
E) Assume the prospect has never used makeup before.
A
You might also like to view...
On the statement of cash flows, the_____________section involves the purchase and sale of products and services
Fill in the blank(s) with correct word
IBM manager Celia Moore coordinates IBMs long-standing "Reinventing Education" program that involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do
In the process, the program is actually helping to shape a market of significant interest to IBM. "We see the program very much as an investment, rather than handing out money," says Moore. The existence of this program most strongly suggests that IBM has which of the following? A) an environmental concept B) a financial bottom line C) a marketing code of ethics D) a consumerist orientation E) a policy of corporate social responsibility
A major element that helps media editors decide whether to read a news release is ________
A) how closely public relations writers follow accepted news release format B) how much attention is given to localizing the material C) a clear indication of the release date D) whom to contact if there are questions
Doug Everett worked for Columbia Power as a consultant for businesses in reducing their power bills. Columbia terminated Doug and provided notice to all of his customers that Doug was no longer working with Columbia. A business that had heard about Doug from one of his former clients called Doug and asked him to help with reducing power bills of their offices and plants. Doug still had his materials from Columbia and negotiated a contract with the business for Columbia to provide certain equipment to the business and also for specific new rate plans for the business. Columbia did not know of the agreement and now refuses to honor it. Which of the following statements is correct?
a. Columbia is not liable on the contract with the business because Doug’s actual (express and implied authority) had terminated. b. Columbia is not liable because a former employee cannot negotiate contracts with customers after his termination. c. Columbia is liable on the contract because Columbia did not give general notice of termination. d. Doug is liable on the contract, but not Columbia.