Tools that can help a company with its positioning strategies are:
a. conjoint analysis
b. regression analysis
c. multi-attribute models
d. perceptual maps
e. c and d
e
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Which of the following can induce a firm to expand into the international arena?
A) Consumer preferences in the domestic market vary widely. B) Average income level of domestic consumers is high. C) The firm operates in an industry that caters to the mass market. D) The firm finds that the domestic market is almost saturated. E) The firm is yet to achieve economies of scale even though the domestic market has potential.
The Sarbanes-Oxley Act of 2002 requires that CEOs and CFOs of publicly-listed companies must reveal off-balance-sheet finances and vouch for the accuracy of information provided.
Answer the following statement true (T) or false (F)
Which of the following statements regarding aggregate planning is TRUE?
A) In a pure level strategy, production rates or work force levels are adjusted to match demand requirements over the planning horizon. B) A pure level strategy allows lower inventories when compared to pure chase and hybrid strategies. C) Mixed strategies in aggregate planning may utilize inventory, work force, and production rate changes over the planning horizon. D) Because service firms have no inventory, the chase strategy does not apply. E) A disadvantage of the option of changing inventory levels is that it forces abrupt production changes.
Of the many types of rater training programs available today, meta-analytic evidence has demonstrated reliably that 360-degree training is the most effective at improving the accuracy of performance appraisals.
Answer the following statement true (T) or false (F)