Ads on TV and radio, sermons, political speeches, and sales presentations have the general purpose to

A) entertain.
B) inspire.
C) persuade.
D) inform.


Chapter number: 03

Communication & Mass Media

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A political economist argues that _______________

a) the media seek profitability b) regulations cause media to change c) media content is influenced by ownership d) All of the choices

Communication & Mass Media

The primary difference between hygiene and motivation factors is that

A. hygiene factors are concerned with recognition, while motivation factors are concerned with working conditions B. hygiene factors are concerned with job responsibility, while motivation factors are concerned with the quality of supervision C. hygiene factors are concerned with the amount of responsibility, while motivation factors are concerned with working conditions D. hygiene factors are concerned with satisfaction, while motivation factors are concerned with motivation

Communication & Mass Media

Negativity Effect

What will be an ideal response?

Communication & Mass Media

The __________ __________ made written communication available to masses of people

Fill in the blank(s) with correct word

Communication & Mass Media