Dr. Sinclair seeks to study the “satisfaction of customers of the Georgia Water Works Company and their willingness to pay their water bill.” She seeks to choose a large enough sample to allow her to generalize back to the population and is on a fixed budget with little time to complete the data collection. Which one of the following research designs BEST suits this type of research topic?

a. longitudinal
b. cross-sectional
c. descriptive
d. control


Ans: B

Sociology

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