A marketing vice-president tells the marketing department to schedule a test market in Dallas because he feels that this city is "typical" of the composition of the target market for a new product nationally. The vice president is asking for a(n) ____.
A. judgment sample
B. area sample
C. cluster sample
D. convenience sample
Answer: A
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Nicole wants to apply the job characteristics model to her employees’ work. She plans to give her employees more discretion to make decisions in planning, organizing, and controlling their tasks. Nicole is trying to change the ______ of the jobs.
A. skill variety B. feedback C. task significance D. autonomy
Which of the following is a component of a market?
a. A product component b. A geographic component c. A defined component d. Both a product component and a geographic component
Apostasy, the renunciation of one's religion, is illegal in some countries in which religious law is the law of the country
Indicate whether the statement is true or false
Which of the following could be a stakeholder of a corporation?
A. employee B. customer C. local citizen D. supplier E. all of the above