CRM approaches are based on information from detailed customer databases.

Answer the following statement true (T) or false (F)


True

With customer relationship management (CRM), the seller fine-tunes the marketing effort with information from a detailed customer database. This usually includes data on a customer's past purchases as well as other segmenting information.

Business

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In the landmark case of Texaco, Inc. v. Dagher, et al., the U.S. Supreme Court held that per se liability applies only to agreements that are so plainly anti-competitive that no study of the industry is needed to establish their illegality.

Answer the following statement true (T) or false (F)

Business

Analysts deciding between investments must consider the comparative risks. Which of the following is/are not industry-wide factors that affect the risk of business firms?

a. increased competition b. increased government regulatory actions, such as anti-trust or clean environment policies c. changes in technology d. lack of availability of raw materials e. increased inflation

Business

Only a customer or a person authorized to draw on an account can order a bank not to pay a check when it is presented for payment.

Answer the following statement true (T) or false (F)

Business

Refer to Table 15.1. If BayArea set the payout rate from the Ukraine subsidiary at 25%, how should BayArea set the payout rate of the Korean subsidiary (approximately) to more efficiently manage its total foreign tax bill?

A) 28.5% B) 24.5% C) 42.6% D) 82.3%

Business