Realistic portrayals of minorities and working-class persons tend to be ignored by mass media decision-makers primarily because
A. minorities and working-class people feel ashamed of their social position.
B. viewers only enjoy fantasizing about being rich and powerful.
C. most decisions are made overwhelmingly by wealthy White males.
D. most decisions are driven by Nielsen ratings.
Answer: C
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Which of the following post-industrial developments gave young adults more control over the growth and development of their relationships?
a) Women's rights supporters advocated peer marriage. b) The Thirteenth Amendment was passed. c) States began to regulate marriage and family relationships. d) The young started spending more time at school and at leisure. e) Women began to work outside the home in the same numbers as men.
Most political leaders do not want to base their power on force alone; they seek to legitimize their power by turning it into , which is the power that people accept as legitimate rather than coercive
a. control b. leverage c. authority d. political influence
Which sociologist defined technology as "cultural information about the ways in which the material resources of the environment may be used to satisfy human needs and desires"?
A. Seymour Martin Lipset B. Robin Williams C. George Murdock D. Gerhard Lenski
Answer the following statement(s) true (T) or false (F)
1. The third step in the scientific method is reviewing the literature. 2. In the statement, "The more a person exercises, the longer he or she will live," longevity is the independent variable. 3. Correlations are an indication that causality is always present. 4. A magazine asks its readers to complete a survey that questions them about their sexual practices. Based on the responses that it receives, the magazine publishes an article entitled "The Sexual Practices of Men and Women in the U.S." This magazine has conducted a valid random sample to support its article. 5. Validity refers to the degree to which a measure or scale truly reflects the phenomenon under study.