Brand awareness and market share are both examples of ________
A) data analytics
B) hurdle rates
C) marketing metrics
D) CRM indicators
E) return on marketing investment rates
C
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Facebook has approximately what fraction of the world's population as customers?
A. one-half B. one-fifth C. one-quarter D. one-third E. one-seventh
The number of workers over the age of ______ has increased by more than 75% in the past 20 years.
A. 40 B. 50 C. 75 D. 90
Oscar has a strong need for equity, so he is likely to be encouraged if he thinks
A) coworkers whom he likes are paid better than he is. B) his rewards in general are lower than those of coworkers. C) the future will be brighter for him. D) the rewards he receives are comparable to those received by coworkers.
Intermediaries are active in the swap markets because
A) they increase liquidity. B) they reduce default risk. C) they reduce search cost. D) all of the above are true.