The five major stages of the consumer buying decision process, in order, are
A. information search, establishment of product criteria, evaluation of alternatives, purchase, and postpurchase evaluation.
B. problem recognition, information search, evaluation of alternatives, purchase, and postpurchase evaluation.
C. problem recognition, information search, evaluation of alternatives, postpurchase evaluation, and purchase.
D. information search, evaluation of alternatives, purchase, trial adoption period, and postpurchase evaluation.
E. problem recognition, purchase, evaluation of alternatives, postpurchase evaluation, and rebuy.
Answer: B
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a. the elderly b. the medical profession c. the internet d. children
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