Cleaners & Solvents, Inc. (CSI), engages in deceptive advertising when it markets its product Dirt Remover as able to kill germs over long periods of time. In an action against CSI regarding Dirt Remover, the firm is ordered to stop its false advertising of Dirt Remover and other products. This is
A. a counteradvertising order.
B. a multiple product order.
C. a "cooling-off" law.
D. a validation notice.
Answer: B
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According to ______, people will not have long-term behavior change unless they are both motivated and able to interpret a message.
A. elaboration likelihood model B. theory of planned behavior C. inoculation theory D. narrative paradigm
Which of the following would be considered courteous and responsible smart phone use in the workplace?
A) Speak in low, conversational tones. B) Don't text while driving, cycling, or walking down the sidewalk. C) Don't check text or check e-mail messages on your phone during meetings and other face-to-face conversations. D) All of the above will help you be a courteous and respectful smart phone user.
Two investment centers at Marshman Corporation have the following current-year income and asset data: Investment Center A Investment Center BInvestment center income$415,000 $525,000 Investment center average invested assets$2,400,000 $1,950,000 The return on investment (ROI) for Investment Center B is:
A. 21.7% B. 371.4% C. 24.1% D. 39.2% E. 26.9%
Sally gives her secretary, Mike, a note saying: "Please type this when you get a chance." About an hour later, Sally returns from a meeting and asks: "Mike, is the letter I gave you done yet?"
Identify the sender's communication ego state: as
1. CP - Critical Parent
2. SP - Sympathetic Parent
3. NC - Natural Child
4. AC - Adapted Child
5. A - Adult